Black-Eyed Susan (Rudbeckia hirta): The Cheerful Native That Runs Itself

Black-Eyed Susan is the gold-and-black wildflower that blooms relentlessly from midsummer through fall — no fussing, no deadheading required. Native across North America, Rudbeckia hirta feeds pollinators, seeds goldfinches, and lights up borders, meadows, and cottage gardens from Zone 3 to Zone 9. Here's everything you need to grow it well.